Wake Up to Stronger, Healthier Hair with Redken’s New 24/7 Night & Day Serum

Wake Up to Stronger, Healthier Hair with Redken’s New 24/7 Night & Day Serum

When your hair works overtime, your haircare should too. Introducing the Redken Acidic Bonding Concentrate 24/7 Night & Day Serum a breakthrough leave-in treatment designed to repair, strengthen, and protect damaged hair around the clock.

Loved by celebrities like Sabrina Carpenter and trusted by Redken’s top stylists, this serum is your new essential for visibly healthier hair — no matter how busy your day (or night) gets.

Why You’ll Love It

Whether your hair is colour-treated, heat-styled, or simply in need of a reset, this dual-action serum delivers real results you can see and feel.

  • Strengthens and repairs overnight
  • Delivers 9x stronger hair, 3x more hydration, and 89% less breakage*
  • Reduces frizz by 72% in just 8 hours*
  • Leaves hair shiny, manageable, and hydrated — benefits that last up to 72 hours
  • Safe for all hair types, including textured and colour-treated hair

*When used as part of the Acidic Bonding Concentrate system vs. non-conditioning shampoo

Around-the-Clock Care

This isn’t just an overnight treatment it’s a 24/7 solution. The Redken 24/7 Serum works while you sleep and throughout the day to combat everyday damage caused by styling, colouring, environmental stress, and general wear and tear.

Celebrity hairstylist Scott King calls it a “reset button for hair,” and we couldn’t agree more.

A Relaxing Ritual with Real Results

Infused with a soft lavender scent, the serum turns your bedtime routine into a calming haircare ritual. And when you wake up? Expect smoother, shinier, more resilient hair with less frizz and more manageability.

How to Use

Apply to damp or dry hair before bed. No rinsing needed. Style as usual in the morning, or layer with your daytime routine for added protection.

Pro Tip: Pair with Redken’s Acidic Bonding Concentrate Shampoo and Conditioner for maximum repair and results that last.

You’ll find the Redken 24/7 Night & Day Serum online and in your local Rodney Wayne salons and Shampoo 'n' Things stores across New Zealand.

Ready to give your hair the overnight care it deserves? Shop the Redken Acidic Bonding 24/7 Serum now and wake up to stronger, healthier hair — every day.

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